{"id":42025,"date":"2026-08-03T08:50:36","date_gmt":"2026-08-03T08:50:36","guid":{"rendered":"https:\/\/this-is-vegan.com\/?page_id=42025"},"modified":"2026-08-03T08:55:04","modified_gmt":"2026-08-03T08:55:04","slug":"work-with-us","status":"publish","type":"page","link":"https:\/\/this-is-vegan.com\/en\/work-with-us\/","title":{"rendered":"Work With Us: Reach Europe’s Plant-Based Consumers"},"content":{"rendered":"

Your gateway to Europe’s biggest plant-based market<\/h2>\n

Germany is where plant-based goes mainstream first. Roughly 42 million Germans identify as flexitarian<\/strong>, nearly half plan to cut their meat consumption further, and German supermarkets have repeatedly led the world in vegan product launches. If your brand wants a foothold in Europe, this is the market to win, and we are the magazine its vegan community actually reads.<\/p>\n

This Is Vegan<\/strong> is an independent plant-based lifestyle magazine, published in German and English. Honest product tests with our own testing protocol, recipes, industry news, animal welfare journalism and one of the most-listened plant-based podcasts in the German-speaking world.<\/p>\n

Our reach<\/h2>\n
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  • Close to 100,000 followers<\/strong> across our three Instagram channels<\/li>\n
  • Up to 120,000 listeners<\/strong> for our PLANTBASED podcast<\/li>\n
  • 380+ published articles<\/strong>, plus a growing English edition for international readers<\/li>\n
  • An engaged, purchase-ready community that trusts our recommendations because we test honestly, and say so when something is not good<\/li>\n<\/ul>\n
    \"PLANTBASED<\/picture>
    Our podcast billboard, placed right in front of Hamburg’s wholesale meat market during OMR, Germany’s biggest marketing festival.<\/figcaption><\/figure>\n

    Brands that already trust us<\/h2>\n

    From startups to household names: we have run campaigns, tests and content productions with brands across the whole plant-based space.<\/p>\n

    \"Logo<\/picture>
    A selection of the brands we have already worked with.<\/figcaption><\/figure>\n
    \"Collage<\/picture>
    Our work regularly makes it into the press.<\/figcaption><\/figure>\n

    What we offer international brands<\/h2>\n
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    • Advertorials in English and German:<\/strong> your brand embedded in genuine editorial storytelling, clearly labeled, never generic.<\/li>\n
    • Honest product reviews:<\/strong> we test your product hands-on under our published testing protocol. Our audience knows we do not sell perfect scores, which is exactly why a good review from us carries weight.<\/li>\n
    • Host-read podcast ads:<\/strong> personal recommendations inside PLANTBASED, spoken by the host our listeners have trusted for years.<\/li>\n
    • Display campaigns:<\/strong> brand-safe banner placements across the magazine, targeted by topic (food, fitness, sustainability, lifestyle).<\/li>\n
    • Social media placements and giveaways:<\/strong> Instagram, TikTok and more, aimed at a trend-aware Gen Z and millennial community.<\/li>\n
    • UGC and content production:<\/strong> food photography, videography and creator content produced by our network, with full buy-out options so you can use the assets anywhere, from your web shop to out-of-home.<\/li>\n
    • Market-entry storytelling:<\/strong> launching in Germany or the EU? We translate your brand story for the German vegan audience, culturally, not just literally.<\/li>\n<\/ul>\n
      \"Food<\/picture>
      Food photography from our creator network: styled, shot and delivered ready to use.<\/figcaption><\/figure>\n
      \"Two<\/picture>
      From product shots to full campaign content, produced by people who live plant-based themselves.<\/figcaption><\/figure>\n

      Why work with us<\/h2>\n

      Because our credibility is the product. Every cooperation is clearly labeled, every test stays independent, and we turn down partnerships that do not fit a plant-based magazine. That is precisely what makes the ones we do accept effective: our readers listen when we speak about brands, because we have never given them a reason not to.<\/p>\n

      You get one partner for the whole campaign: strategy, editorial, production, distribution and reporting, in English, on US-friendly time zones.<\/p>\n

      \"This
      On stage at OMR: we know the plant-based industry from the inside.<\/figcaption><\/figure>\n
      \"Audience<\/picture>
      Talks, fairs, podcast recordings: we are where the plant-based community meets.<\/figcaption><\/figure>\n

      Let’s talk<\/h2>\n

      Tell us about your brand and your goals for the European market, and we will come back with concrete formats, reach data and pricing, usually within 48 hours.<\/p>\n

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