Beyoncé portrait
Beyoncé, a plant-based advocate but not a vegan. Photo: Alex Johnson, CC BY 2.0, via Wikimedia Commons
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Few “is X vegan” questions are as self-renewing as Beyoncé’s, and it’s her own fault, in the best way. She co-owns a plant-based meal company. She’s done the famous 22-day plant-based challenge on camera. She’s written forewords to plant-based diet books. So people reasonably assume she’s vegan and Google it to confirm.

Then they find the quote, and the quote settles it. In a 2015 email to the New York Times, Beyoncé wrote: “First, it’s important that you know I am not a vegan.” She has never taken it back.

QUICK ANSWER

No, Beyoncé is not vegan. She's a part-time plant-based eater and co-owner of the plant-based brand 22 Days Nutrition, but she eats animal products, and she's said outright: “I am not a vegan.” As recently as 2024 she mentioned eating turkey.

Last fact-checked: July 7, 2026

Where the confusion comes from

In December 2013, Beyoncé and Jay-Z took on a 22-day plant-based challenge designed by exercise physiologist Marco Borges. The idea was habit-formation: roughly 21 days to build one, so by day 22 plant-based eating feels normal. It worked well enough that they built a business on it: 22 Days Nutrition, a plant-based meal-delivery company the couple co-own. Beyoncé wrote the foreword to Borges’ bestseller The 22-Day Revolution.

So the plant-based footprint is real and substantial. What’s missing is the vegan label, and that’s not an oversight. It’s a choice she’s stated clearly.

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What “part-time plant-based” actually means

Per Borges, Beyoncé eats a plant-based breakfast daily and does meatless Mondays. The rest of the time, animal products are on the menu. Her own framing, via BET: “I still eat meat and it’s all about balance, but absolutely I make better choices.” And in a September 2024 GQ interview she said she’d “given up meat, except for turkey, this summer”, which tells you the reduction is seasonal and health-driven, not an ethical line.

For a vegan magazine, honesty means not claiming her. Beyoncé is a powerful plant-based ambassador who’s put millions of eyeballs on meatless eating. She is not vegan, and pretending otherwise helps no one.

The vegan-ish timeline, tap to expand

December 2013: the 22-day challenge
Beyoncé and Jay-Z do a plant-based challenge with trainer Marco Borges, around Jay-Z's 44th birthday, mid-tour.
2015: the business and the denial
22 Days Nutrition meal-delivery launches; she writes the foreword to The 22-Day Revolution. The same year she tells the New York Times, in writing, “I am not a vegan.”
July 2016: the meat order
Reports surface of roughly £1,000 of meat, including gammon and chicken, delivered for her tour crew's catering. The “vegan” label takes another hit.
2018: Coachella prep
For Homecoming she cuts “no bread, no carbs, no sugar, no dairy, no meat, no fish, no alcohol”, temporary fitness prep, not veganism, and she says “I'm hungry.”
September 2024: “except for turkey”
GQ interview: “I've given up meat, except for turkey, this summer.” Confirms she still eats animal products, seasonally reducing for health.

Fact or fiction?

Beyoncé has publicly said she is not a vegan. Fact or fiction?
Fact. “First, it's important that you know I am not a vegan,” she wrote to the New York Times in 2015.
She co-owns a plant-based food company. Fact or fiction?
Fact. 22 Days Nutrition, with Jay-Z and trainer Marco Borges.
She went fully vegan for her Coachella performance. Fact or fiction?
Fiction. That was a temporary, ultra-restrictive fitness cut, not veganism, and she famously noted she was hungry.

Quiz: how well do you know Beyoncé’s diet?

Five questions, no cheating

1. Is Beyoncé vegan?

2. What's her plant-based company called?

3. What does “22 days” refer to?

4. Which meat did she say she still ate in 2024?

5. Who designed her plant-based challenge?

Is Beyoncé vegan in 2026?

No, and she’s been consistent about it for a decade. She’s a plant-based advocate and business owner who eats a plant-based breakfast, does meatless Mondays, and reaches for the occasional 22-day reset. That’s genuinely useful for the movement. It just isn’t veganism, and she’d be the first to tell you so.

For pop stars who did go all the way, the contrast is next door:

Photo: Alex Johnson, CC BY 2.0, via Wikimedia Commons

Frequently Asked

FAQ - What readers ask

Fact or fiction?
Beyoncé has publicly said she is not a vegan. Fact or fiction? Fact. “First, it's important that you know I am not a vegan,” she wrote to the New York Times in 2015. She co-owns a plant-based food company. Fact or fiction? Fact.
Is Beyoncé vegan in 2026?
No, and she’s been consistent about it for a decade. She’s a plant-based advocate and business owner who eats a plant-based breakfast, does meatless Mondays, and reaches for the occasional 22-day reset. That’s genuinely useful for the movement.
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